Have you considered starting a business and are wondering what the hot selling products in Nigeria are that you can sell?
Settle down; we’ve reviewed over 5,310 products on Jumia and searched different categories on Amazon to select the top 108 hot selling products in Nigeria.
There are over 200 million people in Nigeria, so selling your products will not be a problem.
What are the hot selling products in Nigeria in 2023?
Some of these fast selling product categories include:
Now, let’s break down each category to find the best product that suits you and how much you need to start the business. You can import these hot selling products from China or source them on Jumia and market them on social media.
Hair Extension Products
Hair extension products are one of the best selling products in Nigeria. A large number of women in Nigeria now use hair wigs to enhance their looks daily. This has created a high demand for hair extension products and accessories.
Some of these products are priced as high as ₦30,000 to ₦150,000 and more, depending on their quality. You can start the hair extension business with as little as ₦200,000 or more. Your profit margin depends on your sales capacity.
For example, if you sell 10 hair wigs worth ₦25,000 for ₦30,000, you would have made ₦50,000 on just 10 wigs. When you remove your overhead costs, you would still have made a substantial profit.
Below are 10 hair extension products that are fast selling in Nigeria:
1. Brazilian hair
2. Peruvian hair
3. Synthetic hair
4. Curling Wands
5. Hair extension treatment
6. Hair extension shampoo
7. Hair extension hydrating mask
8. Hair extension bag and hanger
9. Hair extension conditioner
10. Soft hairbrush
Fashion Products and Accessories
Fashion products and accessories are one of the best selling products in Nigeria because everyone puts on clothes, whether young or old. A lot of people have outfits for different occasions—from Sunday wear to office wear to “owanbe” party wear and more.
Fashion products are not limited to clothes alone; there are other fashion accessories that are in high demand in Nigeria. This is why fashion products and accessories are some of the best products to sell online in Nigeria.
The cost of starting a fashion business in Nigeria varies, but on a small scale, you can start your business with as little as ₦100,000. Your profit depends on your sales power. However, to increase your profit in this business, importing your products and selling them online is the best.
Let me show you 20 hot selling fashion products in Nigeria, such as:
11. Shoes
12. Bags
13. Boxers
14. Bras
15. Panties and tights
16. Slippers (both leather and rubber)
17. Dresses
18. Male and Female suits
19. Singlets
20. Bangles
21. Necklace (beads, gold chains, and more)
22. Male and Female Trousers
23. Male and Female shirts
24. Second-hand clothes, also known as Okrika
25. Wallets
26. Wristwatches
27. Perfumes
28. Purses
29. Bracelets
30. Waistbeads and Anklets
Phone Products
The average Nigerian owns a phone, whether a small phone or an Android phone, hence the increase in demand for phone products in Nigeria in 2023.
Another reason why phone products are fast selling products in Nigeria is that there are various phone brands to choose from. You can stick with one or sell multiple brands.
You can start the phone product business with as little as N200,000 or as much as N1 million if you have the capital. From selling a phone, you can make a profit of over N3000, depending on the brand.
Below are 10 phone products that are fast selling in Nigeria:
31. Xiaomi phone products
32. Gionee phone products
33. iPhone products
34. iTel phone products
35. Tecno phone products
36. Infinix phone products
37. Samsung phone products
38. Redmi phone products
39. Nokia phone products
40. Oppo phone products
Phone Accessories
As the demand for phones increases, so does the demand for phone accessories. Phone and accessories go hand in hand. This means that you may decide to sell phones and accessories together.
Phone accessories are one of the fastest selling products in Nigeria today. This is partly because the cost of starting the business is low. With ₦20,000, you can start the phone accessories business and start making a profit.
Here are 10 high in demand phone accessories to sell in Nigeria;
41. Powerbanks
42. Phone chargers
43. Memory cards
44. Bluetooth speakers
45. Earpods
46. Earphones
47. Phone casings
48. Car chargers
49. Phone casings
50. Screen protectors.
Health and Beauty Products
Health and Beauty products are another set of hot selling products in Nigeria. These products range from personal care products to health supplements. A lot of middle-aged men and women in Nigeria are keen on their health recently, hence the increase in demand for these products.
To start this business, you may need to have some knowledge about male and female health and beauty regimens. This will help in marketing your products to people. With ₦50,000, you can begin this business in Nigeria.
Here are the eight best health and beauty products that are in high demand:
51. Skincare products: face wash, sunscreen, body creams, and more
52. Deodorants
53. Antiseptics
54. Makeup/cosmetics
55. Hair removal
56. Shave cream
57. Dietary supplements
58. Weight loss products
Electronic Products
Electronics will also be a hot selling product in Nigeria in 2023 and beyond. Electronics are needed in both homes and offices for comfort and efficiency.
Starting an electronics business will require a fairly huge capital investment of ₦500,000 and above. However, you will make a lot of money from the business once you start. You can also use social media platforms to market your products.
Here are 10 electronic products that are fast selling in Nigeria:
59. Televisions
60. Electric fans (ceiling fans, table fans, and more)
61. Toasters
62. Air Conditioners
63. Home theatres
64. Generators
65. Pressing irons
66. Microwave
67. Electric cookers
68. Refrigerators and freezers
Food products
Food products are also one of the fastest selling products in Nigeria because they are consumables. These foodstuffs can be sourced from local markets or farms at cheaper rates and sold online or offline. You can start an online food business and connect with customers.
With as low as ₦50,000, you can start a food product business and make lots of profits. Your profit margin depends on the cost at which you bought the products.
Here are 10 food products in Nigeria that are selling fast:
69. Rice
70. Garri
71. Yam
72. Meat
73. Yam flour (Elubo)
74. Tomatoes and pepper
75. Beans
76. Noodles (Indomie and other noodle brands)
77. Seasonings
78. Soya beans
Gaming Products
A lot of people, especially men, love football, hence the increase in gaming products in Nigeria.
There are many video game business centres all over the country today where people go and play games. Also, many people love to buy games to play in the comfort of their homes. You can start this business with ₦200,000 and above.
There are two ways you can benefit from the gaming business: either you open a game centre or you sell gaming products. Some of the games people love to play are FIFA “18, Call of Duty, Fallout, and more. Here are 5 gaming products that are fast selling in Nigeria:
79. Xbox 360: games, accessories, and consoles
80. XBos One: games, accessories, and consoles
81. Nintendo Switch: games, accessories, and consoles
82. Playstation Vita: games, accessories, and consoles
83. Playstations 4 and 3: games, accessories, and consoles
Computer Products and Accessories
Computer products and accessories are also one of the fastest selling products in Nigeria. Students, employees, and business owners all make use of computers for various endeavours. This has increased the demand for computers and their accessories.
Venturing into computer products requires huge capital; however, you can start a computer accessories business for as little as ₦200,000 and scale up.
Below are 10 computer products and accessories that are selling fast:
84. Laptops
85. Desktops
86. Tablets
87. Keyboards
88. Mouse and Mouse mat
89. Laptop chargers
90. Laptop batteries
91. Computer screens
92. Flash drives
93. Printers
Baby Products
Baby products are hot sellers in Nigeria because of the large number of live births recorded daily in the country. Nigeria has one of the fastest growing populations in the world, hence the need for baby products now and then.
You can start a baby product business by importing products from China and selling them online as well as offline. It does not require a huge amount of capital to start; with ₦100,000 you can start the business in Nigeria.
Here are nine fast-selling baby products you can start to sell now:
94. Diapers and holders
95. Baby Foods
96. Baby Toys
97. Baby clothes and shoes
98. Baby Carrier
99. Baby bowls and bathtubs
100. Baby Toiletries
101. Baby crib
102. Baby Bed
Car Accessories
This is another best selling product in Nigeria. You can start the car accessories business with capital as low as ₦300,000 and scale up. There is a lot of profit in this business once you know how to market it both online and offline.
Here are three best selling car accessories you can start selling:
103. Spare tyres
104. Car trackers
105. Car rear cameras
Groceries Delivery
Groceries are in high demand because homes and offices are constantly in need of these products. With ₦50,000—₦100,000, you can start this grocery delivery business and make lots of money.
Here are three fast selling groceries that you can start selling:
106. Toiletries
107. Detergents and Liquid soaps
108. Cooking oils
What are the pros and cons of selling products in Nigeria?
The Pros
- Selling products increases your money making potential
- Helps you to become a problem solver
- Enhances your self-esteem.
The Cons
- A lot of competition
- Cost of starting the business
- High demand and low supply
- The challenge of storing products, especially food products
How do I market my products?
There are various ways to market your products and make sales. The most prominent ones include Google ads, affiliate marketing, and the use of social media. Here are some platforms and tactics you can use to market your products:
How to Make Money on Telegram in Nigeria – 10 + 3 Ways
How to Make Money on TikTok in Nigeria While Having Fun
How to Make Money on Instagram in Nigeria [Practical Guide]
How to Start Affiliate Marketing in Nigeria in 8 Easy Steps
10 + 2 Ways to Make Money on WhatsApp in Nigeria
You can choose a product and use the tactics explained to market your product and profit.
What is the cost of starting a product sales business in Nigeria?
The cost of starting a product sales business in Nigeria depends on the product niche you decide to sell. Product niches such as Computer products and accessories and Electronic products require relatively huge capital to start—₦500,000 and above.
However, for niches like hair extension products, food products, and others, with ₦100,000 you can start your business and scale up. If you haven’t saved up some money to start your product business, here are some options you can consider:
10 Legit Ways to Raise Capital for Business in Nigeria
21 Best SME Loans in Nigeria You Can Take Today
12 Venture Capital Firms in Nigeria To Get Business Funding
8 Grants for Small Businesses in Nigeria and How to Win Them
7 Best Crowdfunding in Nigeria that Works for Businesses
Final Thoughts
This list is not exhaustive, as there are other hot selling products in Nigeria. This article is to show you a list of the fastest selling products in Nigeria in 2023. We have explored some product categories in this article, such as hair extension products, computer products, health and beauty products, and more.
In order to reach more customers within a short period of time, I advise you to build an online presence for your business. This will help you make profits quickly. Also, importing products such as baby products, car accessories, phones and accessories, and more from China will reduce costs and maximise your profits.
